Jeunesse Beauty Care, a Korean beauty brand that has a long history in the UK, has been the focus of a UK court case brought by an entrepreneur who is suing the company over claims that it has misrepresented the safety of its products.
The company was founded by Lee Seung Hoon in 2002 and has since expanded into over 40 countries, with its most recent acquisition of the US beauty giant L’Oréal, worth £3bn ($4.2bn), taking the brand to $20bn ($30bn) in annual sales.
L’Orèal has also taken Jeunese Beauty Care to court over claims of misrepresentation of its safety.
The case centred on claims that Jeuneses Beauty Care contained an ingredient that was not approved by the FDA, but was not tested and therefore was not safe.
Jeunesse claimed that the ingredient was the only approved product in the US and that the UK had banned the ingredient in its products for the same reason.
However, the court case was brought by John O’Connor, a 29-year-old entrepreneur who said that the ingredients were safe and that he had no doubts about the safety claims.
“I’m not going to make any claims or comments about Jeuness Beauty Care.
The safety claims that are made in Jeunessey’s Beauty Care are absolutely correct,” Mr O’Neill said.
Mr O’Connell, who runs a beauty and personal care store in Bristol, said that he believed the ingredients in Jeusesse Beautycare products were safe.
“They were made with the proper ingredients, they were tested and it was approved,” he said.
“The products are absolutely safe.
I can assure you that.”‘
No-one has ever tested it’Mr O’, who said he has not used the Jeunesses Beauty Care products for more than 10 years, said the company had made an “unfortunate error”.
“We have tested it, we have confirmed it, it is a no-one-has-ever-tested-it product, he said, adding that it was only used in the United States.”
We’re very concerned about the potential of this product in general, and if we get any concerns in regards to this product, we will do everything possible to rectify the situation,” he added.
Mr Justice Patrick Mervyn, who was presiding over the case, said there were no specific safety concerns, but said the product was not the only product in Jeysse’s range.”
Jeunessey is aware that there is an extensive range of products made by other brands that are not subject to this requirement, and that such products may have the same ingredients as those that Jeysseys Beauty Care uses,” he wrote in his judgment.”
This is why the trial judge considers it unnecessary to consider the potential adverse effects of using such products.
“The judge ruled that the safety and efficacy of Jeuneshes Beauty Care was not “indefensible”.
He said that it “should not be taken for granted that the cosmetics industry in the country is free of any potential risks” and that any claim that “a product has no safety risks” should be taken into account.
Jeueses Beautycare said it was disappointed with the court decision.”
It is important to note that we have never tested the products we sell in the USA.
Our products are designed and manufactured in the EU, which is a world leader in safe and effective cosmetic ingredients,” it said.”[The court] made a very important ruling today that the products are safe and safe enough.
“It added that the court’s ruling “does not affect our commitment to provide the best products to our customers, and will remain in place for as long as we are able to fulfil our obligation to be compliant with the safety standards of the European Union.
“The company also said it would “review” its products “as necessary”.
Joeses BeautyCare said it has also received “numerous calls from concerned consumers” and would “continue to take all necessary actions to ensure that we are compliant with our regulatory obligations”.
It said it planned to “review the safety issues in future”, adding that “it is the duty of the consumer to make sure that their choice of products is safe”.
Josesse BeautyCare also said that its products were tested in Europe and that it had “never tested any of the products in the case before the court”.”
This matter was brought in order to inform our customers and to provide a clear and comprehensive safety assessment for our products, and we continue to work with our partners in the European cosmetics industry to deliver that,” the company said.